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The State of Social 2021: The latest social insight from Sprout Social Index

The State of Social 2021: The latest social insight from Sprout Social Index

It’s that time of year again! The annual Sprout Social Index hit our inboxes and for us social media marketers, it’s kinda like Christmas. We love digging into the data to understand more about Read more

So you want to be a social media manager? Here's what you need to know

So you want to be a social media manager? Here's what you need to know

If you ask us, working in social media is fun! It’s a chance to be creative, while helping brands strategically sell, grow and create impact. Plus, the demand for good social media management Read more

Customer-centricity for the win: How to use social media to establish brand trust

One message you’ll hear us have set on repeat is that social media needs to be a two-way street. It’s no longer enough for brands to simply see social media as a platform to push their messages Read more

Social in the time of Covid-19: What to consider when it comes to sharing on social media

Social in the time of Covid-19: What to consider when it comes to sharing on social media

We read today that actor Jared Leto was on a silent meditation retreat in the desert for 12 days, and on reemerging into the real world, he was shocked to hear about the seriousness of the Read more

What should be in your 2020 Social Media Strategy?

What should be in your 2020 Social Media Strategy?

3.5 million New Zealanders use social media (We Are Social), so it makes sense that marketers should be active on social platforms in the hope of connecting with their target audience. Thanks to Read more

Planning a Holiday Themed Campaign

Planning a Holiday Themed Campaign

The silly season is fast approaching; Christmas decorations are coming out, your inbox is filling up with holiday-themed promotions, and it’s now socially acceptable to play your favourite Read more

The Importance of a Social Media Strategy

The Importance of a Social Media Strategy

Having a social media strategy means knowing what to post, when to post and what to do with that post once it (and your brand) is on social media. In a nutshell - its having a plan for the Read more

How to sell products with IG Shopping

How to sell products with IG Shopping

With more than one billion monthly active users on Instagram, plus over 400 million using Stories on a daily basis, Instagram’s growing user base is a bonafide home for brands wanting to make a Read more

Your best brand advocates are your employees!

‘Employee advocacy’ is a phrase we’re starting to see a lot more of as ‘TEAM’ becomes a large part of many company’s ethos. So, what is this fancy new term? Employee advocacy is the Read more

How User Generated Content can amplify your social game!

How User Generated Content can amplify your social game!

For those of you who’ve never heard the acronym ‘UGC’ before, User Generated Content is any type of content created and published to social media by unpaid contributors, i.e. your followers. Read more

Make your 2018 Content Strategy Shine

Make your 2018 Content Strategy Shine

If you didn’t already know, Facebook introduced some big changes to it’s content algorithm in January 2018. These changes mean businesses need to work harder to be seen, heard and remembered on Read more

Facebook's Business Page Algorithm Changes

Facebook's Business Page Algorithm Changes

It's the very first fortnight of 2018, and while some of us planned a relaxing transition back from holiday to business mode, Facebook had other plans for Business Page Administrators. We all Read more

Time to step up your social game?

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